Looking for ways to monetise your blog in 2024? Then you have come to the right place. Check out our top picks of this year’s blogging trends that pay big. Read on to find out more.
Become an affiliate
An affiliate in the blogging space is a blogger who talks about and links to specific products. The blogger affiliate then earns a percentage of the sale for introducing it and promoting it to their audience. It’s a mutually beneficial relationship between the blogger and the business whose product is being promoted.
Being an affiliate can earn bloggers a great deal, all for a seemingly fairly small amount of work of a few posts and links. Of course, the real work any blogger does is in gaining a good readership in the first place. Indeed the more people that visit a blog, the higher percentage a blogger can ask for when they act as an affiliate. Although don’t expect big bucks per order here. Instead think small percentages, plus plenty of volume as that is where the money tends to lie, especially when it comes to big online stores like Amazon.
However, there are some exceptions to this rule including tech services and products like SEO tools, and web hosting providers. If you choose the right ones, adventure travel companies can pay well too.
The main thing to think about before becoming an affiliate is whether you are a good match for the target audience of the products you will be featuring. This is important for both your success and the success of the company. The reason for this is that if your blog and the product appeal to different people it won’t be a very profitable relationship.
Make money from online ads
Online ads are big business. This is not surprising because we all spend so much time online that it makes sense that advertisers will want to get our attention there. The good news is that you can monetize this opportunity by selling space on your site for adverts.
Just like every other suggestion here you have to establish a good readership volume before you can make any money. Most agents won’t accept you into their program without a base rate of around 10,000 views per month, and this is certainly the minimum figure you will indeed make any decent money from this venture.
What this means is that selling ad space will not be an overnight rags-to-riches story. Instead, you will need to work hard at blogging, build up a good following, and make sure to keep their engagement. You’ll also need to sell more than just banner space so be sure to agree to pop-ups etc as well, to maximize your opportunity for profit.
It’s also worth noting that some advertisers pay more for space on specific types of blogs. You can check this on Google Adwords to see which are currently the most profitable.
Sell your services
Selling services via a blog is also a good monetisation model in 2024, because by blogging about a subject you can more easily establish yourself as an expert, and so someone who is worthy of paying for advice.
The types of services that tend to be the most successful include consulting and coaching. The first involves giving your expert opinion on the way a business or organization may be operating, or a specific issue they need to overcome. Coaching or mentoring as it’s also known is more of a one-to-one service that helps people advance in their careers, or change careers in an effective way.
Another option is to sell services directly to other businesses through your website. This can be an effective way for freelancers to market themselves. For example, if you are a writer, then hosting your own blog acts as an instant portfolio so potential clients can see what you can do. Additionally, a blog will give you a platform that you can optimize for SEO so people looking for the types of services you offer can easily find you.
Accept paid posts
If you have ever read a post and clicked a link that took you to a business, then you’ll know the power of this type of marketing. The good news is that the more popular your blog becomes, the more people will want to pay you to host promotional blogs like this on your site.
Yes, that’s right you get paid money to host other people’s blogs and articles on your site. The reason you get paid for this is that the people your blog appeals to are also the people that the business selling a product or service is hp[ing to appeal to. By hosting a blog you will help the product or service get in front of those people and this is a service that businesses will pay for. Additionally, hosting blogs in this way can provide valuable backlinks to a business’s site, which can help build its domain reputation on Google.
Make your blog into a Job Board
One of the smartest options when it comes to monetizing your blog in 2024 is to offer a job board service. The genius thing about running a job board service on your blog is that you can easily integrate it into the niche in which you are operating and you can monetize it in at least 2 ways. The first way you can monetize your blog as a job board is to get businesses to pay to display jobs they are recruiting for on that board. The second way is that because readers will come back time and time again to check out the best jobs you can monetize through ads as well.
Become a brand ambassador
Brands are always looking for new ways to reach people in their target audience, and your blog might just be the perfect vehicle for this. Indeed, by teaming up with the right brand you can make each other a lot of money by featuring their products on your blog. Being a brand ambassador is different from doing only sponsored posts because it’s not just content from a selection of businesses, but one in particular that you will be hosting. You’ll also be actively promoting and featuring it as well, so it’s usually more commercial.
One of the biggest challenges to getting profitable brand work is finding the correct brand to work with. If you are lucky and you are famous in the blogging world, a brand may approach you. However, for many bloggers, even ones with significant readerships this is not the case. Bloggers can approach brands of course, but the main issue with this is that hundreds of other bloggers will be doing the same so it’s easy to get lost in the fray. That is why using a service that matches bloggers with brands can be so useful. Indeed, this type of service will help you not only find a brand to work with, but one that is best suited to your blog readership. This in turn will ensure the best outcome and help everyone maximize the profits involved.
Offer an online course
Do you have a skill that others want to learn? Do you blog about that skill? If so then you may be able to branch out and provide paid video (or live) tutorials for your readers. A great example of this is a blog about crochet. In the blog part, readers will be able to find all sorts of information like how to do each stitch in detail, various patterns, and projects, as well as equipment reviews.
However, such a blogger could also make a series of videos teaching beginners how to crochet, and going through a range of patterns step by step so they can follow along. This added value, and ease ensures that such videos have plenty of value to a large part of the blog’s readership, making them more likely to buy. Also, as the readers will already see the blogger as an authority on the subject of crochet any online videos or courses will be better received because they have pre-established this trust.
Facilitate a community
Connection, in today’s world everyone is looking for it. Yet the press tells us that we are lonelier than ever. That is why facilitating a community through your blog is a wonderful way to make it more popular and monetise it at the same time.
Communities can be built up around blogs and products pretty easily too as all you need is a space where you can allow people to post and comment. Sharing is the key thing here so make sure you are providing people with space to share. Let’s take the example of the crochet blog above. You could easily add a community page to this type of blog where people can ask for advice on specific projects, and where people can share the latest work they have done and others can comment. Adding additional channels including things like TV and media that people wish to discuss is a good way to keep people returning to the community as well.
Just be sure to put your community behind a paywall, if you want people to pay for it. Also, it’s a good idea to have someone that will moderate the community for you, and remove anyone that is causing a problem.
